CASE STUDY [Launch & Brand Stewardship]

Courtyard by Marriott, Amritsar

2020 – Present, An Overview

When Courtyard by Marriott Amritsar opened its doors in 2020, Mindwalk Communication was entrusted as the creative consultancy to shape its brand voice and visual identity. From launch to ongoing communication, we've been the creative backbone behind every touch-point.

Launch Communication: Developed end-to-end brand collaterals including in-room dining menus, restaurant branding, outdoor campaigns, and social media launch content and more such communication material.

Brand Consistency: Collaborated closely with Marriott's brand quarters to align brand standards with local storytelling.

Ongoing Management: Continued stewardship of all social media, print, and digital creatives, maintaining a cohesive, aspiration led brand tone.

Impact & Results

Established Courtyard Amritsar as a premium hospitality destination in North India. Sustained brand engagement through culturally attuned campaigns and visually refined content. Strengthened Marriott's local presence through consistent, high-quality creative output.

A long-term partnership built on trust, creativity, and strategic alignment.